FWIP CASE | 3D PROMO VIDEO

Fwip is a British food-tech startup. Their innovative ice cream machine Portobello is the world’s smallest gelateria that makes frozen yogurt, vegetarian sorbets, and award-winning Italian ice cream — and all these at the touch of a button.

The main idea of Fwip is a perfect ice cream solution for business.

Our team faced the challenge of creating a vibrant promo with an ice cream machine overview and eye-catching scenes with a set of products Portobello can make. The video had to be dynamic, appealing, and colorful.

Before starting the project, our team studied the brand and organized a brainstorm to find the most incredible ideas to meet the challenge.

Video type:

promo video

 

Technology:

3D visualization

 

Team:

Julia Prokhorova
Sales Manager

Kateryna Dmytrenko
Middle producer

Konstantin Bunovsky
Motion Graphic Designer

Pavel Cherviakov
Motion designer, Art-Director

Ivan Evchin
3D Generalist

Egor Himchenko
3D Generalist

 

Deadlines:

It took three months (12 weeks) for our WOW team to make this fantastic video.

 

Сoncept:

To focus on additional elements: to show play with splashes of milk, a mix of fruits freezing into ice cream in many scenes.
This concept brought high dynamics, colorfulness, and fun to the video to avoid boredom.

 

Style:

3D visualization :

Animation:

Client’s Feedback

 

            “Thank you for all your hard work. The video is perfect!”

Ryan Perrett,

Senior Graphic Designer & Marketing Executive

Now, let’s talk about your project!