Nowadays, there are many big companies providing different services and manufacturing products, that’s why promotion is an integral part of work of such a company. Hence, the corporate video production services are becoming ever more popular. What does it mean? A corporate video is an umbrella term, which is used to denote all videos about the certain company. There are many spheres for which a business video may be relevant:
Promotion. Everybody knows that advertising is the engine of commerce, so, it is vital to make creative promotional video, if you want to attract a flow of new clients and evoke people’s interest to a new product or service.
Human Resources. It is also good to shoot the video about the life of the definite company for those people who may become future employees because such corporate video productions will show the tell about high level of technological infrastructure, which certainly attracts qualified professionals.
Training. Talking about new people in the corporation, it should be mentioned that all of them need to be trained for working in the new sphere. So, video lessons made for internal education would be a good way to solve the problem of staff training; thus, the need for corporate video services is evident.
Internal communication throughout the corporation. There are many cases when some instructions should be brought to the notice of a great number of employees. Visuals are also good for such a situation.
Presentation. Presentation videos may be successfully used to deliver the information to attendees of corporate events.
Thus, the importance of video materials in the life of a modern corporation can hardly be overestimated. And our studio would be glad to provide corporate video production for your company.
WOW HOW Team is a corporate video production company, which had been working in the sphere of video production for more than ten years. Our team includes professional visual artists, video producers, animators, 3D modelers, and project managers who are working to create bright visuals for our clients. We provide a wide range of services and business video production is the most popular one. So, let’s see, which steps we take to create corporate visuals:
Initial inquiry. Firstly, we define the aim of the future visuals which will work business.
Creation of the concept. We should have a clear understanding of what you want to show in visuals devoted to your agency, that’s why we may ask you several questions about the policy and the values of a company.
Illustration. At this phase, we are working on storyboarding. It is a graphic illustration of the future concept video.
Plan of production. This step includes researching of location to shoot, search for actors, and conducting other preparatory operations.
Shooting. This step is central in the process of video creation about your company.
Post production. This step includes video editing, selection of the music, and other types of editing, which are necessary to achieve excellent results.
After the last step, you will have a business video meeting all your requirements and show your agency from the most favorable point of view.
Multi-media space is extremely important for modern business, so it's quite natural to create some visuals devoted to the definite corporation. Advantages of having a business video are numerous:
High standards. Use of business video means that your company strictly maintains high standards of modern society and tries to keep up with the times.
Good promotion. As it was before, a good advertisement creates good sales. Hence, you shouldn't miss out on the chance to promote your brand and services.
Excellent reputation. Visual information devoted to the business helps to build a good reputation among the customers, future employees and, what's more important, among possible business partners.
Technical capabilities. Use of business video for different work purposes means that your agency has sufficient technical capabilities to meet all the requirements of the modern market. In other words, it means that your business is successful.